Our Sherman Oaks BMW dealership's automotive expertise is a product of our sustained interest in industry trends and characteristics. We are privileged to share the latest news, promotions and events with you and hope the information will enhance your shopping experience. At Center BMW, we work to keep our Los Angeles and Santa Monica BMW customers up to date on the latest news.
The Isetta was incubated in the post-war economy of Europe. After the World War II, many people did not have the money to afford large automobiles and instead moved about on scooters and motorcycles. Renzo Rivolta, who made Iso S.p.A. refrigerators in Milan, Italy, entered the market at this time with a line of scooters, motorcycles, and three wheeled trucks. After some success with these vehicles, he decided to move into the automobile business.
Designed and developed during 1952-1953, Iso presented
the first Isetta (literally, little Iso) at the 1953 Turin Motor Show.
Looking like the result of a high speed collision between a
refrigerator, a scooter, and an ovulating chicken, the Isetta was only
4.5 ft wide and 7.5 ft long. The car had a single door at the front,
rear wheels that were only 19 inches apart, and gas mileage of over 50
miles per gallon. The two-cylinder twin, two-stroke, 236 cc engine
allowed a top speed of 45 mph and could propel the Isetta to 30 mph in
36 seconds. Iso began production in Italy and in Belgium for domestic sales and limited export.

Nearing the 25th anniversary of the original BMW M3, BMW of North
America announced a production run of thirty identically-equipped
2011 Frozen Gray M3 Coupes for the United States. The 2011 Frozen Gray
M3 Coupe features a special matte-gray paint with a deep metallic luster
to further accentuate the athletic lines of the legendary M3. Unique
Fox Red / Black bi-color Novillo leather interior is also specified.
This is the first and only opportunity to obtain Frozen Gray Metallic
exterior paint on the M3 for the 2011 model year in the United States.
Each 2011 Frozen Gray M3 Coupe will be powered by the now famous 4.0-liter, 414-horsepower M V8 and equipped with BMW's M Double Clutch
Transmission (M DCT). Also specified is the new M3 Competition Package,
which adds an exclusive set of 19-inch wheels and other upgrades.
Additionally, each purchase of the 2011 Frozen Gray M3 Coupe will
include a one-day enrollment at the BMW Performance Driving School in
Spartanburg, South Carolina.





BMW has announced substantial enhancements to the 2011 3 Series Coupe
and Convertible, including outstanding style updates for 328i and 335i
models and a new engine for 335i models. The 2011 3 Series Coupe and
Convertible models will go on sale in Spring 2010, and pricing will be
announced closer to the on-sale date.