Our Sherman Oaks BMW dealership's automotive expertise is a product of our sustained interest in industry trends and characteristics. We are privileged to share the latest news, promotions and events with you and hope the information will enhance your shopping experience. At Center BMW, we work to keep our Los Angeles and  Santa Monica BMW customers up to date on the latest news.

1957 BMW Isetta 300 Delux at Center BMW

The Isetta was incubated in the post-war economy of Europe. After the World War II, many people did not have the money to afford large automobiles and instead moved about on scooters and motorcycles. Renzo Rivolta, who made Iso S.p.A. refrigerators in Milan, Italy, entered the market at this time with a line of scooters, motorcycles, and three wheeled trucks. After some success with these vehicles, he decided to move into the automobile business.

Designed and developed during 1952-1953, Iso presented the first Isetta (literally, little Iso) at the 1953 Turin Motor Show. Looking like the result of a high speed collision between a refrigerator, a scooter, and an ovulating chicken, the Isetta was only 4.5 ft wide and 7.5 ft long. The car had a single door at the front, rear wheels that were only 19 inches apart, and gas mileage of over 50 miles per gallon. The two-cylinder twin, two-stroke, 236 cc engine allowed a top speed of 45 mph and could propel the Isetta to 30 mph in 36 seconds. Iso began production in Italy and in Belgium for domestic sales and limited export.




 
     

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The 2011 BMW Frozen Gray M3 Coupe

Nearing the 25th anniversary of the original BMW M3, BMW of North America announced a production run of thirty identically-equipped 2011 Frozen Gray M3 Coupes for the United States. The 2011 Frozen Gray M3 Coupe features a special matte-gray paint with a deep metallic luster to further accentuate the athletic lines of the legendary M3. Unique Fox Red / Black bi-color Novillo leather interior is also specified. This is the first and only opportunity to obtain Frozen Gray Metallic exterior paint on the M3 for the 2011 model year in the United States.


Each 2011 Frozen Gray M3 Coupe will be powered by the now famous 4.0-liter, 414-horsepower M V8 and equipped with BMW's M Double Clutch Transmission (M DCT). Also specified is the new M3 Competition Package, which adds an exclusive set of 19-inch wheels and other upgrades. Additionally, each purchase of the 2011 Frozen Gray M3 Coupe will include a one-day enrollment at the BMW Performance Driving School in Spartanburg, South Carolina.
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Limited Edition BMW M3 at Center BMW

Finally, North American BMW fans will get something exclusive from the Munich automaker, an honor which is usually made available for European customers. On Thursday, June 17, BMW of North America will reveal a limited edition BMW M3 exclusively for the U.S. market.

Visit Center BMW and view the limited edition BMW M3 first-hand.




 






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The All-New BMW 1 Series M Coupe



With anticipation of enthusiasts around the world at fever pitch, today BMW M GmbH unveiled the newest member of its intimate product family. For the first time, the coveted M badge has been granted to the popular BMW 1 Series in the form of the all-new BMW 1 Series M Coupe. The M badge was imparted after a two-year development process through which BMW M engineers and test drivers achieved the exceptional power delivery and the signature, near-perfect driving behavior of a BMW M car. The 2011 BMW 1 Series M Coupe will be available in limited quantities and with a limited range of options at Authorized BMW Centers in Spring, 2011. Final pricing, packages, and options will be announced closer to the on-sale date.

"Eigenwillig," a German word meaning "self-willed," "individual," and "determined to go its own way," has been the proper word to describe the most unique and memorable M cars of the past three decades. With the original 1988 BMW M3 as its inspiration, the 2011 BMW 1 Series M Coupe combines the raw capabilities of a race car with the agility, versatility and seating position of a compact BMW Coupe to create a pure Ultimate Driving Machine®. In doing so, the 1 Series M Coupe continues the eigenwillig tradition of BMW M. With its latest two-door model, BMW M is illustrating its ability to build race car performance into a small car, capable of everyday use.

Dimensions and Construction.
The new BMW 1 Series M Coupe has been developed for near-perfect balance and a large, square footprint. It is 71 inches (1803 mm) wide - 4.8 inches (122 mm) wider than its 1988 M3 ancestor - yet only 1.3 inches (33 mm) longer at 172.4 inches (4379 mm) long. The new 1 Series M Coupe weighs in at 1,495kg DIN (3,296 lbs, preliminary), and features a 104.7-inch (2659 mm) wheelbase, three inches longer than the 1988 M3. Front and rear track widths are exactly the same on the 1 Series M Coupe at 60.7 inches (1542 mm) each. Compared to the 2011 BMW 135i Coupe, the 1 Series M Coupe is 0.2 inches (5 mm) longer, 2.1 inches (53 mm) wider, 0.5 inches (13 mm) taller, and rides on the same 104.7 inch (2659 mm) wheelbase. It features a track 2.8 inches (71 mm) wider up front and 1.8 inches (46 mm) wider in the rear, and weighs 35kg DIN (77 lbs, preliminary) less.
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The All-New 6 Series


The Ultimate Driving Machine® with groundbreaking luxury and crisp good looks.

With the BMW Concept 6 Series Coupe debuting at the 2010 Los Angeles International Auto Show as its backdrop, BMW announced today the production-ready BMW 650i Convertible. The new 650i Convertible will go on sale in the Spring of 2011 as a 2012 model for the United States. Final pricing, options, and packages will be announced closer to the on-sale date.

Words like "breathtaking" and "irresistible" punctuate the history of BMW Convertibles. Now, BMW has opened a new chapter in the tradition of open-top cars. The new BMW 650i Convertible fulfills the wishes of the most discerning automotive enthusiast as The Ultimate Driving Machine® with groundbreaking luxury and crisp good looks. In the premium convertible market, the 650i Convertible presents a convincing case with the most advanced chassis technology and most innovative comfort, infotainment and safety features.

A sweeping hood, aft-set passenger compartment, long wheelbase and muscular profile embody the hallmark proportions of a BMW Convertible. The new BMW 650i Convertible combines these features with a classic soft-top roof with flying buttress design. Powerfully contoured surfaces of its lines promise the anticipated BMW driving experience. The luxurious ambience of the interior is highlighted by a driver-oriented cockpit which wraps the front and rear passengers in a feeling of aesthetic security. Nowhere is the high-class functionality of the interior underlined more prominently than in the redesigned freestanding 10.2 inch Central Display of the standard iDrive control system.

V-8 engine with High Precision direct injection and turbocharging.
The 4.4-liter V-8 engine develops a maximum 400 hp between 5,500 and 6,400 rpm, and makes peak torque of 450 lb-ft between 1,750 and 4,500 rpm (preliminary). This unique "reverse-flow" engine, whose turbochargers are positioned in the V-area between the cylinder banks, produces an instantaneous and sustained wave of power, making it an energetic delight for the enthusiast driver.

Instantaneous power and torque are the stand-out features of the V-8 engine available of the new BMW 650i Convertible. The engine combines sporting character with outstanding smoothness, linear power delivery, and exceptional efficiency. The engine can be paired with either BMW's new 8-speed Sport Automatic gearbox or BMW's traditional 6-speed manual transmission, quite popular with North American enthusiasts.

The new BMW 650i Convertible completes the sprint from 0 to 60 mph in 4.9 seconds with the manual transmission (4.9 seconds with the 8-speed automatic), and top speed is electronically limited to 155 mph. This engine also boasts extraordinary efficiency for a model in its output class. EPA figures will be available closer to the on-sale date in 2011.

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Certified Pre-Owned: An Exhilaratingly Savvy Idea



There are many reasons for getting another vehicle.  Your child is college-bound ? or about to enter the working world. Perhaps you need something larger with room for a baby seat. Or you?ve earned that ?fun car.? Whatever the reason, it?s always a good time to consider a Certified Pre-Owned BMW.

Every CPO BMW is a recent model with less than 60,000 miles. In order to be Certified, it is first thoroughly inspected by factory-trained BMW technicians, ensuring it meets the highest quality and performance standards. If anything needs to be fixed, it is. In fact, many CPO BMW models
look and feel so good, you'll swear they're new.

Every CPO BMW is covered by the Certified Pre-Owned BMW Warranty, one of the industry?s best, and comes with two more years of unlimited-mileage BMW Roadside Assistance. It?s also backed by a nationwide network of BMW centers.

To learn more, stop by Center BMW and speak with a Certified Pre-Owned BMW representative
today.
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The All-New BMW X3 Sports Activity Vehicle®

 

The second generation of a vehicle that launched an entire segment

In 2004 BMW introduced a new concept to the market: A small, premium Sports Activity Vehicle with all-road capability and unparalleled driving dynamics. This first generation BMW X3 became a best seller in the BMW line...both in the United States and in Europe. Through its life cycle, over 600,000 original X3s have been sold worldwide with 150,000 sold in the USA. Subsequently, several competitors have entered the now hotly contested segment.

The new second generation BMW X3 builds on the success of the original by developing its core competencies, while adding new technology to establish new benchmarks for agility, efficiency and comfort. The new BMW X3 will be produced in an expansion of the BMW Spartanburg, South Carolina plant and is expected to arrive in U.S. BMW Centers by the end of 2010.

Design: Exterior

The design of the new BMW X3 conveys elegance, agility and ruggedness. Up front, the forward-slanting BMW kidney grille and large headlight assembly combine with a powerful-looking front apron and hood, boasting six contour lines sweeping down to meet at the kidney grill, giving the X3 a bold presence. The twin round headlights, combined with the round fog lamps, form the triangular light pattern that is characteristic of the BMW SAV design. The upper edge of the headlight assembly sports an accentuating chrome trim, creating the focused design typical of BMW vehicles. BMW's signature ''Corona Rings'' are again illuminated to function as the daytime running lights. When equipped with the optional Xenon headlights, the Corona Rings and daytime running lights are illuminated by bright white LEDs.
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The restyled 3 Series Coupe and Convertible, coming Spring 2010

  BMW has announced substantial enhancements to the 2011 3 Series Coupe and Convertible, including outstanding style updates for 328i and 335i models and a new engine for 335i models. The 2011 3 Series Coupe and Convertible models will go on sale in Spring 2010, and pricing will be announced closer to the on-sale date.

Fundamentally unchanged are each car's essential attributes of rear-wheel drive (xDrive is available on the Coupe), near-perfect 50-50 weight distribution, remarkably precise steering, and skillfully engineered suspension...all of which conspire to produce the uniquely satisfying driving experience that is quintessentially BMW.

All-new is the engine for the 335i model. Internally designated the ''N55,'' this turbocharged, all-aluminum engine features essentially the same ''short block'' and 3.0-liter displacement of its predecessor, but benefits from five additional year's worth of development and refinement. The result is an engine that is more responsive, more fuel efficient, and cleaner-running than its outstanding predecessor, but preserves the previous engine's output and soul: 300 horsepower and 300 lb-ft of torque, and a 7,000 rpm redline. The 6-speed manual gearbox - beloved by North American enthusiast drivers - remains standard, and the well-known 6-speed Steptronic automatic is optional, now featuring ''pull-style'' shift paddles on the multifunction steering wheel.
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News and Events

1957 BMW Isetta 300 Delux at Center BMW
The Isetta was incubated in the post-war economy of Europe. After the World War II, many people did ...
The 2011 BMW Frozen Gray M3 Coupe
Frozen Gray M3 Coupes for the United States. The 2011 Frozen Gray M3 Coupe features a special matte-gray ...
Limited Edition BMW M3 at Center BMW
Finally, North American BMW fans will get something exclusive from the Munich automaker, an honor which ...
The All-New BMW 1 Series M Coupe
With anticipation of enthusiasts around the world at fever pitch, today BMW M GmbH unveiled the newest ...
The All-New 6 Series
With the BMW Concept 6 Series Coupe debuting at the 2010 Los Angeles International Auto Show as its ...
Certified Pre-Owned: An Exhilaratingly Savvy Idea
There are many reasons for getting another vehicle.  Your child is college-bound ? or about to enter ...
The All-New BMW X3 Sports Activity Vehicle®
  In 2004 BMW introduced a new concept to the market: A small, premium Sports ...
The restyled 3 Series Coupe and Convertible, coming Spring 2010
  BMW has announced substantial enhancements to the 2011 3 Series Coupe and Convertible, including ...
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