Center BMW

5201 Van Nuys Blvd Directions Sherman Oaks, CA 91401

  • Sales: (818) 907-9995
  • Service: (818) 907-9995
  • Parts: (818) 907-9995

BMW Genius


At Center BMW, you'll now find a certified BMW product Genius to assist you in finding the perfect vehicle to suit your lifestyle and needs. A product expert, or BMW Genius is specially trained to demonstrate and help you become familiar with all aspects of your BMW - before, during, and after your purchase. You may also contact a BMW Genius for accessory inquiries.

The BMW Genius is available to provide you with helpful product information and to answer your questions wherever you are. A dedicated BMW Genius Hotline is available for "how to" information, and other vehicle questions, and can be reached at 1-844-4GENIUS (443-6487) or
The BMW Genius App, designed for smart phones and tablets (Android/iOS), will provide you with information about BMW vehicles as well as how-to videos about the features, operations and functions of your particular model.To install the app, use your smart phone or tablet browser and go to

Meet The Geniuses

  Megan Cantu
   BMW Lead Genius

  Bernadette Sanicola
   BMW Genius

  Justin Underwood
   BMW Genius
  Karina Maciel
   BMW Genius

  Gabriel Sevilla
   BMW Genius

  Gavin Sankey
   BMW Genius

  Mike Obi
   BMW Genius

Ask a Genius or Request an Encore Appointment